靠著不虛華的硬實力 從地方葡萄酒廠走向知名的梅酒品牌

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老社長一趟歐洲之旅 發現了企業的危機

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大家都在家釀造梅酒 根本沒有勝算

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用電視廣告在群眾心中打下品牌知名度

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市場餡餅做大卻陷入價格戰 該不該放棄堅持?

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自己訂定梅酒標準 獲得消費者支持

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